RAD Pickleball was born on the sun soaked courts of Southern California, where pickleball felt energetic, competitive, social, and full of personality. As the sport kept growing, the culture around it became impossible to ignore. What was missing was gear that reflected that same energy. Rooted in Newport Beach and influenced by California surf culture, RAD was built to bring a stronger point of view to the game through products that combine premium performance with bold, intentional design. From day one, that has been the standard. Gear should feel right, perform at a high level, and stand out for the right reasons. It should look RAD and play RAD.
“We built RAD to bring California energy, creative culture, and bold design into pickleball through gear that performs and stands out on every court.”
